Accreditation guidelines of véritable-suisse
As the organizer of véritable-suisse, we want to facilitate journalists’ access to information about our events and our company by means of accreditation. Accreditation is granted solely for the purpose of journalistic reporting.
Special accreditation guidelines for blogs and social media channels
Food & wine blogger accreditation
Note for food & wine bloggers:
- A prerequisite for accreditation is a thematic reference to véritable-suisse. Blogs whose main topic is not food or wine related are generally not admitted.
- The blog must have existed for at least six months and have regular relevant contributions from the requesting blogger. Timeliness as well as good visibility and a reach of at least 5,000 visitors per month is a prerequisite for successful accreditation.
- Actuality, good visibility as well as a corresponding reach of the following food or wine related social media channels can also lead to a successful accreditation:
- Instagram: 50.000 subscribers
- YouTube: 10.000 subscribers
- Facebook: 5.000 Likes
- Corresponding evidence and key figures are to be uploaded in the form of a media kit as a PDF (in German or English) at the time of accreditation. The key figures (unique visitors, page impressions and dwell time in each case for the last three months from the accreditation date) should be supported by a screenshot from an independent tool such as Google Analytics or Statify. The profile name and the date of the screenshot must be visible and recognizable.
- Only those editorially responsible for a blog will be accredited. We reserve the right to limit the number of people admitted per blog.
- Only blogs without a sales channel will be admitted.
We reserve the right to adjust these guidelines without public announcement and to revoke already granted accreditations/registrations at any time.
The following persons will not be accredited
- Persons without journalistic credentials, such as account managers, sales managers, advertising managers
or webmasters, PR consultants and private escorts
- Germans residing in Germany who present a foreign press card
- Persons who present a written assignment from a freelance journalist
- Persons who are exclusively privately active on social networks.
The accreditation form is part of the accreditation guidelines.